inkaasikanius

Menu

Skip to content
  • Home
  • About
  • Portfolio
  • Contact

Visual identity and website design: Pragma Helsinki

Concept design, Visual design, Visual identity
PRAGMA_Logo_RGB_Graniitti

I designed a visual identity and brand materials and created a website for Pragma Helsinki. According to its own words Pragma Helsinki is artist’s reliable and compassionate partner and it offers production, management and agency services for performing art professionals.

PRAGMA_Business_Cards

The visual identity is refined, playful and graphic with a hint of mystic. It’s founded on the idea of reflection and the shape of triangle. Reflection refers to Pragma’s mission to represent artists. And, triangle refers to Pragma’s three experts and three different areas of expertise – it can also be considered pragmatic as a shape itself.

Identity consists of timeless, elegant and playful logo that refers to the shape of triangle, energetic but down-to-earth color palette, graphic elements, where the shape of triangle is reflected, refined yet modern typography and abstract images where the idea of reflection and triangle is again present.

Inka designed the visual identity and website for our company Pragma Helsinki. It was a pleasure to work with such a professional and I’m happy to say that I would gladly recommend her for anyone in need of a brilliant graphic designer. She understood our ideas and implemented them magnificently. She was clear on her ideas and followed the schedule through the process.

Sanja Kulomaa, Producer, Amos Rex

PRAGMA_A4
PRAGMA_Website_1
PRAGMA_Website_5
PRAGMA_Website_3
PRAGMA_Website_2
PRAGMA_Website_4

Post navigation

← Visual identity: Performing HEL | Dance Info Finland
Layout design and illustrations: Climate Policy Paper | Akava →
Widgets
  • Instagram
Website Powered by WordPress.com.
    • inkaasikanius
    • Customize
    • Sign up
    • Log in
    • Copy shortlink
    • Report this content
    • Manage subscriptions
 

Loading Comments...